Cable Television & DirecTv - Talk the Talk While Dish Network Walks the Walk
A company with reliance in its product, is a company that
knows how to satisfy it's demanding buyer base. While
other television services are busy taking pot shot's at one
another to win over buyer confidence, Dish Network simply
stands behind what it believes to be the best selection for
digital television service period.
While Cable, and DirecTv are still "talking the talk" Dish
Network is "walking the walk" with a new 30 day risk-free
money back guarantee for new subscribers of Dish Network
Digital Home benefit programming package. Dish Network is
the first satellite Tv provider in the country to offer a
risk-free trial of their digital television service.
Not only is this a great way for consumers to test drive the
product before production any long term commitments, it speaks
volumes to the reliance Dish Network has in it's product.
It's like telling the buyer we're the best, and we're not
just saying that, we'll let you decide for yourself, no
strings attached.
Digital Home benefit subscribers must agree to an 18 month
service agreement. If service is canceled within 30 days the
customer is refunded the activation fee, monthly programming
fee's, monthly Dvr fee's, plus any tool lease fees. Any
extras used while that duration such as pay per view of
course are not refunded.
Currently Dish Network's 30 day money back guarantee is being
pitched as a promotional offer scheduled to end in June
2006. It will be lively to see if this "promotion"
becomes suitable after that date. If history is any teacher,
I would investment to say Cable television and DirecTv may have
to roll out a guarantee of their own.
Dish Network has also recently launched new Hd locals in the
Kansas City area and expects to have DishHd locals available
to at least 50% of television subscribers in the U.S. By the
end of 2006, allowing subscribers to view local channels
such as Fox, Nbc, Abc, and Cbs in true high definition. Dish
Network is now the largest provider of Hd programming in the
United States.
The other television providers are going to have to take a
back seat for awhile while Dish Network basks in the glow
of a very satisfied public. It's one thing to say you're the
best, it's another to show it, and in 2006, Dish Network is
certainly showing it can absolutely "walk the walk".
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